Social Media Marketing for Small Business

Seven Simple Steps to Ensure Your Success

Introduction
Social Media is Content Marketing

Step One  Where to Start?
Understanding the Rules of Social Media  & Content Marketing

Step Two – Begin with the End
What do you hope to achieve through Social Media Marketing

Step Three – Know your Ideal Client
An Introduction to Niche Marketing

Step Four – Choosing the Right Tools
Which Social Media Platforms are right for your Business

Step Five – Clarify your Message
Getting the Most Out of Your Great Content

Step Six – Build Your Marketing Plan
How to Operationalize Social Media within Workflows and Processes

Step Seven – Measure Your Results
Showing a Return on Social Media

Lessons

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