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5 Key Tips Your Competitor Doesn’t Know

While Others Struggle, Discover How Your Business Can Prosper I love this!  One of my mentors sent me an email with this headline and I just had to share it with you: If you are struggling with your advertising and aren’t sure that it’s working, then here are some great tips: Use the same media […]

Facebook Making More Changes

With the recent changes to organic search on Facebook, businesses are flocking towards paid advertising and for good reason – it works! Recently Facebook announced that their ads on the right hand side will get a new look.  We know for our clients, that the click through rate on the right hand side is usually […]

Why Delayed Gratification Is Important In Business and In Life.

How Can Your Business Benefit From Delayed Gratification? In today’s world of Tweets, IM, Posts, and texts it is quite easy to expect what you want, when you want it – Immediate Gratification.  Some are calling it the “Fast Food” mindset.  We are all becoming quite accustomed to the immediacy of our daily lives, so it’s […]

What’s In a Brand?

A Brand is so much MORE than a LOGO or Tagline. Yes, a brand is the idea or image of a specific product or service that consumers connect with, by identifying the name, logo, slogan or design of a company who owns the idea or image.   Branding however is not just about getting your target market to […]

Networking Tips and Why Networking Is An Essential Marketing Tool

Networking Tips. Common sense practices that are not too common. When my husband and I moved to Camrose we met an Angel in the form of a real estate agent.  His name is Carman Mason (link to Carmans site).  I mention him here because he was the one who showed me that Networking was essential […]

What is the Difference between a Business Plan and a Strategic Plan?

This is such a great question and one that made me stop in my tracks as I have created both for several of my businesses. My first business plan was when my husband and I wanted to buy a Curves Franchise.  We were required by the bank to create a business plan that shared with […]

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